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Why Ivy Funds re-upped as Sporting KC’s largest sponsor

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Ivy Funds didn’t hesitate to become Sporting Kansas City’s largest corporate supporter — signing a five-year extension of its jersey sponsorship — mainly because of the strong relationship of trust built up between the two organizations. The deal ensures that the Ivy Funds logo will be tattooed on Sporting KC’s jerseys until 2022. Although the parties aren’t sharing the financial aspects of the deal, it’s probably on par with the Sprint Center naming rights agreement. This is the…

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