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Ivy Funds agreed to a five-year extension of its jersey sponsorship deal with Sporting Kansas City, one of the team’s largest and most visible sponsorships.
According to a story in the SportsBusiness Journal— an affiliated publication of the Kansas City Business Journal— the extension means Ivy Funds will be the jersey sponsor through 2022, which runs through two more World Cups. Ivy Funds is an affiliate of Overland Park-based Waddell & Reed Financial Inc. (NYSE: WDR).
Ivy Funds originally…