Looking to expand its presence in the Kansas City area, Enterprise Bank and Trust took a rather unique step.
Given the rise of technology, it’s rare these days for a bank to open a branch, adding all that overhead in a time of shrinking margins and rising regulatory costs. But Enterprise bucked that trend in two big ways: It not only added a branch, it did so in Kansas City, Kan. — not the typical higher-income demographic area — and it purposely sought out a heavily Hispanic area.
The result…
Looking to expand its presence in the Kansas City area, Enterprise Bank and Trust took a rather unique step.
Given the rise of technology, it’s rare these days for a bank to open a branch, adding all that overhead in a time of shrinking margins and rising regulatory costs. But Enterprise bucked that trend in two big ways: It not only added a branch, it did so in Kansas City, Kan. — not the typical higher-income demographic area — and it purposely sought out a heavily Hispanic area.
The result…