Lee’s Summit-based Government Employees Health Association Inc. (GEHA) signed a multiyear partnership agreement with the Kansas City Chiefs and star quarterback Patrick Mahomes.
They declined to share the value and length of the deal. However, terms include GEHA sponsoring the new Drum Deck at Arrowhead Stadium. Mahomes will appear in GEHA’s TV, digital and print ads. GEHA will collaborate with the Chiefs to create a new Digital Wellness Program, military appreciation initiatives and an updated…
Lee’s Summit-based Government Employees Health Association Inc. (GEHA) signed a multiyear partnership agreement with the Kansas City Chiefs and star quarterback Patrick Mahomes.
They declined to share the value and length of the deal. However, terms include GEHA sponsoring the new Drum Deck at Arrowhead Stadium. Mahomes will appear in GEHA’s TV, digital and print ads. GEHA will collaborate with the Chiefs to create a new Digital Wellness Program, military appreciation initiatives and an updated…